Get prepared for the year ahead with this guide to the busiest shopping days in 2022!
Tying your campaigns into holiday excitement can generate some much-needed additional revenue throughout the year.
Most affiliates target a handful of the biggest shopping events, but did you know that there are a ton of other days that you can use to capitalise on?
Here are some of the dates you should be putting in your diary and preparing for today!
Valentine’s Day (February 14, 2022)
Valentine’s day is a great time to promote all kinds of different products. Even if you don’t think your product is that romantic, it will probably make a great gift for someone.
The ideal valentine’s gifts are things that can be given to show appreciation. But there are plenty of other angles you can use. For example, self-gifting for singles. Valentine’s Day is also a great time to try out Dating Apps!
Here are some example headlines to help you get in the mood.
- Alone this Valentine’s day, then why not try…!
- The perfect gift for Him/Her.
- Make this Valentine’s Day one to remember…
- Nothing says I love you like….
- Drive your partner crazy this Valentine’s with a new car!
St. Patrick’s Day (March 17, 2022)
St Patrick’s Day may seem a little specific, but it’s celebrated the world over. A celebration of all things Irish, Paddy’s day is a great time for running gaming offers.
Thanks to the luck of the Irish there are always plenty of themed gaming offers to help get people in the mood.
Easter (April 17, 2022)
Easter is primarly a religious holiday, but it’s also one that you can capitalise on. It’s just before summer and people are usually primed and ready for the year ahead. It symbolises new beginnings and you can use this momentum to drive your campaigns.
Gaming providers usually have Easter themed offers, so be sure to be on the lookout. Trading offers can also do well around this time as people feel more optimistic about the year ahead and will be more willing to make investments.
Mother’s Day (May 8, 2022)
Mother’s Day changes depending on the GEO you are targeting, so always be sure to check the date. In the USA, it always falls on the second Sunday in May, which this year is May 8th. This is the most popular day for mother’s day globally.
Ideas:
Treat your Mom this Mother’s day with a new…
Nothing says I Iove you like a ….
Mother’s Day Sale! Get 50% when you use Code: Mom
Father’s Day (19 June, 2022)
Father’s Day is another holiday that falls on different days, depending on where you are in the world. In the US this year it will be celebrated on 19 June.
Father’s day is a great time to promote gaming and trading offers, as well as Leadgen. There will be people looking to get their dad’s a whole range of special gifts, and this is your chance to promote what you have.
Ideas:
What can you get for the man who has everything? Try…
Give your dad the gift of a lifetime with…
Fourth of July (July 4, 2022)
Fourth of July Sales are big business in the US, so you can use this time to push any US offers you have! Think explosive sales and big discounts. Big, loud American themed campaigns that catch people’s attention and get them to buy into the buzz.
- Blowout 4th July Sale! Everything Must Go!
Labor Day (September 5, 2022)
Labor Day is a US celebration of American workers and it’s a great time to push Leadgen offers. You can offer up limited-time offers and discounts for US workers and push offers such as Auto Financing and Insurance.
Ideas:
Labor Day Deals - Incredible Financing this September.
Halloween (October 31), 2022
Halloween is another great themed holiday, and it is celebrated in most English speaking nations around the world.
Halloween is a great time to push themed gaming offers, but it can also be a great time to just have fun with some themed campaigns, and maybe try some new offers. Ecomm works really well around Halloween as do leadgen offers.
Black Friday (November 25, 2022)
Black Friday is the biggest shopping event of the year, and thanks to scenes of people crushing each other to get their hands on a bargain, lots of shoppers now prefer to get their deals online.
Black Friday is a really competitive shopping day, but it can also be a very profitable one if you plan ahead. All offers should work well as there will be a lot more people online looking out for deals.
Cyber Monday (November 28, 2022)
Cyber Monday is a great day to push electronics, but trading and gaming offers should also work well. There are major discounts on electronic equipment for this holiday and so people will be looking for discounts on mobile phones and laptops. Therefore, this could also be a really good time to try out some Sweeps offers, to help people get hold of the items they want.
Super Saturday (December 17, 2022)
Super Saturday is the last Saturday before Christmas and it’s the day when everyone if scrambling to get their hands on last-minute Christmas presents.
People might be a bit more reluctant to buy items online at this time, especially if there are delays with shipping. However, online products such as gaming and leadgen still work well.
Christmas (December 24-26, 2022)
Christmas is the biggest holiday of the year and therefore it’s one that you’ll want to plan well in advance. You can run Christmas campaigns from as early as September and optimise right through to December.
Christmas themed campaigns work really well and you can use them across all offers.
New Year’s Eve (December 31, 2022)
New Years’s Eve isn’t typically a shopping holiday, as most people tend to have done all the shopping they want in the run-up to Christmas. However, it does mark the beginning of January, and January is when the sale season begins.
New year is a good time to offer people discounts and bargains for the year ahead.
Ideas:
Get your New Year off to a great start with…
New Year, New…! Get yours Today