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The Ins and Outs of Outsourcing

738 words · Reading time: 4 minutes
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Do you want to take your affiliate marketing business to the next level? Then it might be time you thought about outsourcing.

It’s no secret that in business you have to spend money to make money. One of the ways to do this is to outsource some of your tasks so that you can get on with improving your affiliate campaign. If you’re wondering about how to make this happen then here is a handy guide to take you through the process and show you some of the dos and don’ts when getting started.

Are you ready to start outsourcing? How do you know if you’re ready to start outsourcing? There are no hard and fast rules to answer this, but here are some questions you can ask yourself before starting out:

Are you unable to expand your business because of time pressures?

Are making significant gains?

Do you know everything there is to know about every aspect of your business?

Are there jobs you do every day which you wish you didn’t have to?

If you answered yes to most or all of the above, then you’re probably ready to begin outsourcing.

Testing the Waters

You probably don’t want to be hiring full time staff to work for you just yet, and, as a result, you need to find freelancers who will be willing and able do perform the tasks you ask of them. Luckily, there are a number of websites out there which are designed to do just that.

The first thing you’ll want to do is decide which tasks you want to outsource. This should be fairly easy as, more often than not, they’ll be the ones you don’t like doing. However, you’ll want to approach outsourcing slightly differently, depending on your answer. The areas you are likely to be outsourcing will be:

Web Development:

If you’re not a technology whizz then it’s probably going to be a good idea to find someone who is. There are plenty of people out there who live for computing. However, bear in mind that this is now one of the jobs which is most in demand and, as a result, a web developer can be a costly investment. Once you have one they will be worth the expense, as without one, you’re pages will struggle to reach people.

Content Creation: Having quality content is paramount in affiliate marketing as it the reason people spend their money. This is an area where you will not want to cut corners. If you’re unsure what good quality content looks like, check out our copywriting section. If you are looking to outsource your content creation then there are several websites which can help you. Two of the largest sites for hiring freelance writers are Fiverr and UpWork.

Hiring a good copywriter can be a challenge, but once you have someone you can rely on you’ll find your sales increase significantly.

Social Media and Promotion: Not every likes to be glued to their phones and checking Facebook every 5 minutes. However, there are a lot of people who do. It’s advisable to give this role to someone who lives and breathes social media, as they will more likely know how to handle multiple channels.

It is possible, and in some cases advisable to give this job over to your copywriter. They are the ones creating the content and they will be the ones who understand the product and service better than anyone else. Alongside this, it always looks more professional if your links on social media have the same style as the articles they lead to.

If you think that the managing of your social media might be too much work to put on your content creator, then there are websites which can help.

Miscellaneous Tasks: There are many little tasks which may take some skill set not in your arsenal, be it creating a logo or video, or even doing a little market research to find out what area of the market you should be aiming at. These tasks can often be fulfilled using online freelancing companies like Fiverr or UpWork.

Need more information on how to manage your tasks?

ConvertingTeam are here to help. We can provide you with expert guidance to ensure that you are able to streamline your business and maximise your conversions. For more information on how we operate and to join our global affiliate network, Click Here.

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